Install Copilot.
Roll it out, let people ask it questions, search their documents a little faster. Useful — but it is a better search box, not a change to how the business runs.
Rebuild the work itself.
Agents that run whole processes end to end, automation that removes the manual step entirely, and financial innovation that opens revenue nobody was chasing.
The hard part is not the technology. It is understanding a business deeply enough to know what would actually move the needle — and then building the right tool for that job.